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Why having a Social Network will make your site stand out

Hi, I’m Jac, the Social Media enthusiast of JomSocial. Today I  will talk about how and why social networking will bring a change to your website and making it different amongst others. Here’s how social network will make your site stand out :

 

“The world wide web is constantly changing and interacting”

 


Online presence these days require more than just putting up a website. Putting up information without feedback and interaction would make the website stale, boring and it might even be mistaken as a spam site! Times are changing as social media is taking over the world wide web. By adding some spice and flavour to your website, YOU can make it more interesting and happening. Here’s how social network will make your site stand out:

1. Idea sharing
People with the same interest gravitates towards each other.  And when they do, they exchange and gather their ideas. Hence this creates vibrant interactivity by sharing information such as photos, videos and discussions. There are many niche blogs and forums that talks about cars, football, music bands and many more but with the features of social networking, it promotes more connectivity. It makes it easy for others to comment, rate, like and share the ideas.If you are a business owner/business site, you can use a social network on your site to listen to your customers’ feedback

 2. Inspire actions
Social network is indeed the best tool to inspire actions from your community! The secret behind it is the huge impact of it being a sharing arena instead of just information trade. With the lightning fast information circulation  and massive number of users, your community can do something great. They can set up a party, lead a donation drive, plan a flashmob, warn you about a product defect or even a music gathering. With such a spontaneous impact, decision makers(including businesses) will usually listen more to a social networking website because they can understand the core needs of what people really want in an instant.

3. Growing

And it doesn’t stop there. Your website will continue to grow. Like a healthy forum, users will come back to your site to read and contribute more content, just that in social network case, it is even better! Content created in a social network are many times more interesting as it’s based on social interaction. That’s because the content created by your friends has a stronger value as to compared to a stranger’s content. With this STRONG sense of participation, your site will never run out of exciting content.

4. Cost effective marketing

A social network is effectively a word-of-mouth marketing machine. You don’t need to spend a large amount of money on promotional campaigns to bring people in. A powerful social network like JomSocial has invitation and sharing system so your users can spread out the next big thing that your organization is doing. Plus, with that massive pool of users, you can easily gather customers’ feedback and compile them as well. 

5. Strong relationship / Engagement
Building a strong relationship is THE key. When you have created a strong sense of engagement people will be coming back . Whats more your customers/user will even support you during bad times instead you yourself defending your own website. It doesn’t matter what the numbers are, the most important factor are the returning users. When your users start giving comments and opinions, be sure to keep the interaction going so you can maintain a relationship strong. You will never know which are the ones who will spark robust conversations which in turn brings more users and traffic to your website.

6. Control your brand
Strengthen your brand purposes. There are large communities out there like Facebook but it is still not personalized enough and you cannot control your own brand information. By owning and customizing your online communities, you can further create a stronger brand value and brand awareness. This is because you have the freedom to customize your own social network.


So this would be my first social networking tips article. I will be writing more articles regarding JomSocial and how social network really benefits your website for the weeks to come. So if you have any suggestions, you can email me at This email address is being protected from spambots. You need JavaScript enabled to view it.!

 

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